Posts Tagged ‘media and marketing’

Brand new Eulogy!

October 14th, 2009 by Anthony

If you’ve come straight to this post from our E! Bulletin newsletter, then a warm welcome to you. You must be a client of ours. Hi, I’m Helen, Eulogy!’s marketing manager.

So, what do you think?

I thought I’d put up a quick post explaining why we’ve changed our website and improved the way we communicate with you.

As a client, you’ll doubtless have been to Eulogy! on numerous occasions, walked through our 4th floor door, trod over the wooden floorboards,  down between the meeting rooms and then, whoosh! It hits you! The warmth, passion, laughter and intelligence that encapsulates Eulogy!’s essence and success.

And, let’s be frank. Our old website in no way expressed all that. We want to show people who we really are, what we do and how we do it. So, voila! A new website s born. Please take a look around and tell me what you think.
Particular highlights are the two minute creds , and for those of you in media & marketing services, check out the section dedicated just to you.

As for how we communicate with you, I’m sure you know by now that we’ve always got something to say. We’re continually changing and improving what we do, and we’ve been winning awards, and taking on new staff – we want to share this with you. It affects you directly, after all. So a newsletter updating you on all this will wend its way into your inbox on a regular basis. You can unsubscribe at any time, but I promise we’ll only send you the most pertinent and important information – no spam!

As always, contact me at any time. I look forward to hearing from you.

Helen

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It’s oh so quiet – or is it?

July 8th, 2009 by Phil

Summer is here, and in years gone by we’d all be breathing a collective sigh of relief.  With the kids off school and holidays abound things tended to go quiet, and we could all afford a few weeks of more agreeable working hours, spending our lunch enjoying picnics in the park, as the UK shut itself down for the annual silly season.

But in recent years this hiatus hasn’t materialised, and apart from the usual tendency for the national press to pick up the more obscure and downright obvious PR puff stories, things seem as busy as ever.  Is this a result of the recession, as we all try to deliver 110% for our clients , or is something else afoot?

Is it a symptom of the change in the way we spend our time away from work, with more of us enjoying weekends away and holidays throughout the year?  Or is it a negative symptom of the recession, with fewer people overall taking holidays abroad, instead snatching a few days off work here and there?

Or perhaps, in PR terms at least, the fragmentation of the media landscape means there are always media and marketing opportunities to be pursued, whatever the time of year. The rise in niche and specialist sites (as print publications close and migrate online) results in the potential to make PR hay while the sun shines, throughout the year.

They say there’s no rest for the wicked, but that’s perhaps a little unfair; is the pursuit of results all year round such a bad thing?

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